Brand Manager

Date:  Apr 9, 2024
Location: 

Mandaluyong City, National Capital Region, PH

Business Unit:  Consumer Banking Group
Department:  Marketing

Job Summary


The position is primarily responsible for assisting the Brand Head (Mastercard, Visa, Amex,JCP/UP or Diners Club) in developing sales and marketing programs to achieve sales business targets.

 

Responsibilities

  • Develop and implement acquisition, early engagement and retention initiatives to achieve given business targets for the assigned brand.

  • Coordinate with key contacts or representatives of the brand to ensure that the campaigns and initiatives are approved and aligned with the brand's overall objectives.

  • Study market trends and create value programs for each product in the Brand that will help sales to capture market's interest and switch loyalty to the BDO cards.

  • Be a product expert of all the Cards being issued by the Brand in terms features, promotions and offers.


 

Qualifications

  • Candidate must possess at least a Bachelor's/College Degree  in any Business or Marketing-related course.

  • With professional marketing and sales experience (strategic selling and negotiation skills)

  • At least 5 years experience in selling or brand management preferably of consumer products and services.

  • Willing WORK ON SITE and be assigned in Ortigas.


 

 

BDO Unibank, Inc. provides equal opportunity to all qualified candidates. Hiring decisions are based on job requirements and candidate qualifications, and shall not be influenced by any consideration  of race, color, religion, sex (including sexual orientation and gender identity), national or ethnic origin, or disability.                                                                                                                       Requisition ID: 1067